THIS IS THE HEADLINE. Purpose: Grab attention and clearly state the transformation.

 

INCLUDE ANY COPY THAT BUCKS UP YOUR  HEADLINE.

THIS BUTTON GOES TO THE OFFER SECTION

MAKE THEM FEEL SEEN

Purpose: Show that you get them. Speak to the frustrations, fears, or everyday experiences they’re facing.

Prompt:

  • What’s keeping them stuck?

  • What have they already tried that didn’t work?

Example: You’ve taken the courses. You’ve posted the content. You’ve built the offer. And yet… something’s still not clicking. You’re tired of guessing what to say, wondering where the leads are, and feeling like you’re doing so much for so little return.

SECTION 3: WHO IT’S FOR

Purpose: Clearly call in the right people and qualify your leads.

Prompt:

  • Who will get the most out of this?

  • What stage of business or mindset are they in?

Example: This is for the educator or service provider who’s ready to stop winging it and start showing up like the expert they are. You want consistent clients, high-converting content, and a backend that actually supports the business you're trying to build.

LET'S DO THIS!

SECTION 4: PAINT THE PICTURE

Purpose: Help them visualize what’s possible. Build desire.

Prompt:

  • What does success look like with this offer?

  • What gets to be different?

Example: Imagine logging into your business and seeing qualified leads coming in daily — because your content actually speaks to them. Imagine having a strategy you trust, that feels aligned with who you are and doesn’t burn you out. That’s what this changes.

SIGN ME UP!
Let’s clear a few things up...
𝐗 PERVASIVE MYTH YOUR IDEAL CLIENT BELIEVES

✓ The truth or shift they need to make

𝐗 PERVASIVE MYTH YOUR IDEAL CLIENT BELIEVES

✓ The truth or shift they need to make

𝐗 PERVASIVE MYTH YOUR IDEAL CLIENT BELIEVES

✓ The truth or shift they need to make

INTRODUCING... MY OFFER NAME

SECTION 6: OFFER OUTLINE

Purpose: Share what’s included, but focus on the so that — the benefit.

Prompt:

  • What are they getting?

  • Why does each part matter?

Format:

  • Module 1: [Name] → so that you can [benefit]

  • Module 2: [Name] → so that you can [benefit]

Example:

  • A plug-and-play content plan → so you can stop guessing and start posting with confidence.

  • A funnel that aligns with your energy → so you don’t burn out mid-launch.

LET'S DO THIS!
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Purpose: Wrap it up, re-invite them into the transformation, and direct them to buy or apply.

Prompt:

  • What will they miss out on if they wait?

  • How can you make the next step simple?

Example: This is your moment to stop lurking and start leading. Let’s build the business that actually supports your vision. Click below to apply and we’ll talk about what this can look like for you.

That’s what we’re building inside [OFFER NAME].

I'M READY TO GET STARTED!

THIS SECTION IS FOR ADDITONAL COPY THAT REINFORCES YOUR POINT OR ANYTHING EXTRA YOU WANT TO INCLUDE

LET'S DO THIS!
Here's what my clients say...

CLIENT TESTIMONIALS SECTION

"I have an online academy (several courses), but it was a bit chaotic. There was no clear path for my potential students. So I needed help in my funnels—Jodie help me to get clear in WHERE to start with a funnel, and how it should lead into the courses.

Jodie provided me with more clarity and helped me streamline my funnels and mainly focus on my online masterclass. How to position it, how to change the landing page and the back-end offers. After we made those changes I sold more masterclasses + many of those students signed up for my course. 

She has been where I am now so she knows exactly what goes through my mind. She is down to earth, but with lots of knowledge—Especially with copywriting!"

– Alice
Online Bridal Hairstyling + Business Educator

"From the first day I worked with Jodie, I attracted more hairstylists, got 2 high-ticket clients and became more clear on my messaging. Jodie helped me with creating IG content and posting consistently, mindset when hitting a wall and helping with the sales page along with creating newsletters.

I love how she get's to the nitty gritty of things + kills it with messaging"

– Anna
Extension educator and mindset coach

"Jodie works with so much integrity and shows up for you beyond just a strategist and marketer. She genuinely cares about your success and wants to see you win.

She helps you see what is already there and within you that you don't have the ability to see yourself. My business would not be what it is today without the genius of what she does.

Working with Jodie is the best decision you will ever make for your business.

– Kelly
International speaker, published author and business coach

BIO SECTION

HEY I'M ______________ AND THIS IS WHY I'M GONNA CHANGE YOUR LIFE.