Join Beauty Biz Brand Academy
BEAUTY BIZ BRAND ACADEMY

Elevate your brand.

Attract your dream clients.

The ultimate branding and marketing accelerator for beauty professionals

Get Beauty Biz Brand Academy + Limited Time Bonuses

What if you could create a gorgeous brand, perfect your messaging, and set-up an online marketing ecosphere that gets the perfect clients in your chair on repeat?

 

Picture this... You're the #1 choice for those dream clients… so you can stop worrying about competing with other stylists in your area based on price or convenience for good. 

The truth is… The way you show up online will make or break a potential client's booking an appointment or clicking away.

There are two parts to effortlessly attracting the perfect people and getting them to book the appointment.

Alignment… and attraction. Let me break it down.

By creating a cohesive brand you will 10x the effectiveness of your marketing efforts. You will find alignment within your business and get laser focused on the type of clients who value what you have to offer.

Next, you focus on attraction by setting up a custom online marketing system that bring in those clients on repeat.

Here's the truth... there’s a way to build out a captivating brand and marketing ecosphere that flat-out guarantees you attract only the right clients. It’s a matter of actually doing  those two things... Align and attract. 

When the two are strategically woven together with the help of a marketing pro like me, your inbox will be buzzing with new clients who can't wait to experience the magic you create behind the chair.

So! Question for the hairstylist, aesthetician, beauty entrepreneur or beauty service provider:

Are you Jen Atkins-level confident that the marketing you have in place right now will guarantee revenue for your beauty biz every single month?

Ask yourself now... Is your brand experience as brilliant as the level of service you provide? If the answer’s less than a hell yes, first off — I get it. This marketing stuff is hard and no-one is teaching it in hair school! Second off, after all the years you spent mastering your craft while suffering through hair splinters and fingertip bleach burns...

… your biz deserves a beautiful brand experience and a fleshed-out marketing plan that reflects how in-freakin-credible you are (minus the pricey marketing agency fee).

Stick with me, friend. I’ll make this simpler to execute than a root touch up.

15

Years as a Hairstylist

100+

Happy Students

19.8k

Hairstylists on Instagram

Check off all that apply... 

You know a cohesive brand for your beauty biz is crucial but hiring a designer isn't in the budget
You're trying to post on social, follow IG guru's advice to "get engagement" but likes and comments don't pay your chair rent
You're a visionary hairstylist with big dreams... you're not in this industry just to pay the bills
Secure Your Bonuses Now

I get it, you’ve got a lot on your plate. 

 

I know you want to be a sought after hair stylist. In order to do that you need to elevate your brand. The problem is you’re not sure where to start. I believe showing up online in a way that makes you proud can be easy. I understand your overwhelm, which is why after 15 years as a successful stylist,  I created the Beauty Biz Brand Academy. 

So stop ignoring your brand and start attracting those dream clients today!

 

Join Beauty Biz Brand Academy

Brand clarity + a set-it-and-forget-it marketing plan will transform your business—soon you'll be able to...

1.

Feel confident and start marketing consistently with a simple + repeatable plan.

2.

Steadily start attracting dream clients who trust, respect + pay you on autopilot.

3.

Create a captivating brand, polished online presence and become the #1 choice for your clientele

Join + Claim Your Bonuses Now!

Past students are saying...

Monique 

Jodie's program has helped me lean into seeing and understanding more about what my end goals are with marketing along with helping me to understand how to remain true to myself and my own personality.

Lupita

Jodie has taught me that when you do the inner work as to what stands behind your brand and what you’re passionate about it reflects out in everything you do.

Ashley

 I am seriously so grateful for you because I was so nervous moving back up here thinking that it was going to be really hard for me to build back up... now I have built my book totally from Instagram referrals!

INTRODUCING…

BEAUTY BIZ BRAND ACADEMY

The total brand building & marketing accelerator for visionary beauty pros.
"I started working in March and had my base built by May thanks to proper branding & knowing my ideal client"
BBB saved me when I started my career over in a new state!
 
I walked away from a fully built clientele and had to start again from the ground up. I gained tools and knowledge from BBB to help me RAPIDLY re-build a clientele.
 
I’m talking, I started working in March and had my base built by May thanks to proper branding & knowing my ideal client.
 
Thank you for this amazing resource, Jodie!
 
- Samantha
Independent Stylist, Columbus, Ohio USA
WHAT'S INSIDE

The core course materials, swipe files, templates and workbooks are immediately available inside of our online student portal.

  • IMMEDIATE + LIFETIME ACCESS TO THE BEAUTY BIZ BRAND ACADEMY CORE CURRICULUM (INCLUDING ALL FUTURE UPDATES) 
  • 6 MONTHS OF COACHING INCLUDING 1:1 HOT SEATS DURING GROUP CALLS
  • CONTENT TEMPLATES
  • WORKSHEETS & JOURNAL PROMPTS
  • A COMMUNITY OF LIKEMINDED BEAUTY PROFESSIONALS TO PUSH YOU TO THE NEXT LEVEL AND CHEER YOU ON
  • VIP INVITE TO LIVE BONUS MASTERCLASSES
The Beauty Biz Academy Curriculum
Alignment & Intention
  • Intention Setting & Visualization 
  • Meditation Playlists
Branding Foundations
  • Lesson 1: Your Dream Biz 
  • Lesson 2: Purpose and Clarity 
  • Lesson 3: Attracting Dreamy Clients 
  • Lesson 4: Brand Values 
Projecting The Vibe
  • Lesson 1: Brand Voice 
  • Lesson 2: Your Brand Moodboard 
  • Lesson 3: Branding Your Guest Experience 
Designing Your Brand Visuals
  • Lesson 1: DIY Branding
  • Lesson 2: Creating Your Brand Kit 
Content Planning
  • Lesson 1: Align & Attract Content Method 
  • Lesson 2: What's working and what isn't... Understanding Your Analytics 
  • Lesson 3: Crafting Your Repeatable Plan 
Content Creation
  • Lesson 1: The 3 Part Formula for Engaging Content 
  • Lesson 2: Brand Photos & Fundamentals 
  • Lesson 3: Hair Photography 
  • Lesson 4: Capturing Video in the Salon 
  • Lesson 5: Design Like a Pro
  • Lesson 6: Easy Branded Content
  • Lesson 7: Creative Instagram Content Types
Advanced Client Attraction Strategy
  • Lesson 1: Intro
  • Lesson 2: Optimizing Your Link In Bio
  • Lesson 3: Google My Business 
  • Lesson 4: Business Facebook Page 
  • Lesson 5: The Right Way to Use Facebook Groups
  • Lesson 6: Facebook & Instagram Ads With Stephanie Mitchell
Automation For Next Level Guest Loyalty
  • Lesson 1: Scheduling & Batching Your Instagram Content 
  • Lesson 2: Simplified Email Marketing 
  • Lesson 3: Writing Your Emails
ENROLL IN BBBA NOW & YOU’LL GET ACCESS TO THESE

TIME SAVING BONUSES

Book Your Next 10 Dream Clients Workshop

(Value = $147) Limited time bonus

A Year Of Email Marketing Templates + 365 Social Media Prompts

 (Value = $297) Limited time bonus

Custom Content & Headline Generator

 (Value = $97) Limited time bonus

Done For Your Brand Kits + Instagram Graphic Templates

 (Value = $297) Limited time bonus: join now to access

Ready?
GET LIFETIME ACCESS TO BEAUTY BIZ BRAND ACADEMY FOR
Six Monthly Payments Of
$197 USD
SAVE $200 With 1 Payment Of
$997 USD
Six Monthly Payments Of
$197 USD
SAVE $200 With 1 Payment Of
$997 USD
Want More Proof?

Hear directly from my past student's & coaching clients about how things changed after applying the methods taught inside Beauty Biz Brand Academy...

"Working with Jodie in her BBBA program has been really amazing"
Jodie keeps it real and is truly about helping and encouraging me where I'm at. And her background in marketing plus her experience in the industry has simply been golden!  

She's all about accountability which I know is what I need! (even if I don't always like it. lol) As an independent biz owner, I can easily put things aside thinking "no one is watching", but Jodie is!  

I know that she really cares about me and my business and she won't stop until she knows I "get it".  (She even took time out of her day to video call me and help me to hash things out).

Her program has helped me lean into seeing and understanding more about what my end goals are with marketing along with helping me to understand how to remain true to myself and my own personality.

The detailed modules that she has created have been so friggin' helpful as a visual learner!  (One of the best parts is the LIFETIME ACCESS!!  Cause Lord KNOWS I need lots of time to focus, create, and produce!)

If you're feeling overwhelmed in any way with your social media content and you don't know what your brand message is or how to execute it, BBBA will definitely help you to gain more clarity.  You'll not only begin to understand more about your business but also about yourself!

Thank you Jodie for all that you do!  You are truly one of the golden gems out there and I'm so grateful for you and this program! 
 
- Monique
Curl Stylist, ON, Canada
"Beauty Brand Bootcamp... Best decision for my business I have made so far!"

When my new business (3 months old) got shut down during the pandemic, I felt lost.

I didn't have direction for myself or my business and that I was just in survival mode. I didn't know how to be in thrive mode.

I took the leap and signed up for Beauty Brand Bootcamp.

Best decision for my business I have made so far!

I loved the group format as it gave myself and the others the opportunity to learn from each other's questions and experiences. I was able to grow with Jodie’s help and this program.

The best thing I learned from the whole experience was the ability to target my ideal client and how to post to be seen.

Now when I post, I don't second guess. I am able to schedule in a way that suits my lifestyle, posting no longer runs my life!

What I gained most in Beauty Brand Bootcamp is confidence in every way: In myself, in my posting, in my timing and in my writing.

Best choice you will ever make!

- Sherry
Salon Owner, Sherwood Park, Canada

"Jodie is a great mentor and is always there when I need feedback or advice, 10/10 recommend"
 BBB is awesome! I highly recommend it to anyone who’s looking for easy to follow guides to gain dream clients through social media. The trainings are straightforward and when implemented they gave me great results in my business. 
 
- Genna
Extension Specialist, AB, Canada
"THANK YOU BBB! I am so blessed. It's crazy I've not even been at this salon a year and I'm busier than girls who have been there since they opened 2.5 years ago!"
 I am seriously so grateful for you because I was so nervous moving back up here thinking that it was going to be really hard for me to build back up... now I have built my book totally from Instagram referrals!
 
- Ashley
Hairstylist, Cleveland TN, USA
"Thanks to Jodie I got 4x the followers, I was getting engagement on every post and referrals, and the best part it was my dream clients I was connecting to."
Working with Jodie is a gamer changer.
 
I was so blown away with all of her knowledge and tips and her ability to “get you out of your own way”.
 
The boot camp was amazing to join in with other people that shared the same mindset, and the weekly goals kept you accountable.
 
Jodie was able to help me really think about how I want to show up on Instagram, not what I thought I should be, or what everyone else was doing, just be me.
 
With Jodie's tools and guidance I was able to gain confidence and not get overwhelmed and anxious on Instagram.
 
- Eileen
Salon Owner, AB, Canada
"Since implementing even the tiniest bits of Jodie's advice I have a steadier, near double income, work less hours, and have confidently altered my service menu!"

Jodies BBB has completely changed the way I perform and take charge of my business!

Not only has Jodie given me the confidence and knowledge to drive my dream business, but I now realize the importance of keeping myself happy too.

Since implementing even the tiniest bits of advice -only advertising services you WANT to be doing was a life changer-I have a steadier, near double income, work less hours, and have confidently altered my service menu to align with my dream job behind the chair.

If you put the time and thought into BBB, you will NOT be disappointed!!!

- Robyn
Salon Suite Owner, St. Johns, Canada

"BBB, the best thing I’ve ever done!"

Each lesson was so digestible, I find myself going back to the workbooks even now, and I feel so much more on track with my social media presence!

I loved how easy it was to follow along the zooms with the workbook, and being able to post questions and look at each others work in the Facebook group was not only a source of inspiration but also confidence!

I went from not really knowing what to post or how to engage, to scheduling up to a month worth of posts in advance.

I would highly recommend this course to any beauty pro looking to up their brand and social media game.

 Thank you for such an amazing course!

- Baylee
Social Media Manager for Salon Owners, Kelowna, Canada

"My clientele now is absolutely amazing & are the perfect people for me."

“My biggest struggles before Beauty Brand Bootcamp were how to talk to and attract clients & to come up with content ideas. I had a plan… but it obviously wasn’t working for me.

I felt like I was all over the place. 

My end goal was to get rid of the stress around attracting clients, and I 1000% got what I was looking for.

Looking back to where my business was six months ago vs now is insane. My content has improved, my brand is clear & I know exactly what to post.

I have my Instagram set up to the point where I don’t stress anymore, my Instagram page is my Instagram page, and it’s set up to work for me without me having to worry.

I left transformed & I can’t say enough good things about this program.

I’m beyond grateful for Jodie, and I don’t think I’d be where I am today without going through Beauty Brand Bootcamp.

Being more organized in my business and salon, I’ve been able to increase my income & move out on my own with my girlfriend and buy a new car.

These were supposed to be 5-year goals that happened in 1 year.

My clientele now is absolutely amazing & are the perfect people for me.


Instagram is fun & easy once you learn how to make it work for you!”

- Carli
Salon Suite Owner, Jacksonville Florida

"Jodie taught me that branding is more about ourselves than it is about selling ourselves and that is priceless."

What I lived the most about this program and what truly works to make you a successful marketer of your brand is that it goes beyond visuals.

Jodie has taught me that when you do the inner work as to what stands behind your brand and what you’re passionate about it reflects out in everything you do.

...And Week 6 made me so happy! Never have to waste time on a daily basis to just post content. Thank you Jodie for all of your insight and knowledge on social media strategies you’re truly a gift. Thank you.

– Lupita
Salon Suite Owner, Chicago, USA

Join Beauty Biz Brand Academy
MEET YOUR MENTOR...

Hey there, I'm Jodie Brown.

I am a 15 year hairstylist veteran turned branding + marketing strategist just for beauty pros.

My mission is to teach beauty pro's to market themselves effectively to attract dream clients and create endless freedom and opportunity within their businesses.

After helping hundreds of hairstylists, educators + beauty pros achieve their goals I have learned that dialing in your marketing leads to exactly that.

I grew up in this industry as my mom was a salon owner on two different continents so when I say I teethed on perm rods… I’m actually not joking!

I am here to take the stress out of marketing your beauty business and help you create a captivating brand that allows you to make your vision a reality.

Is Beauty Biz Academy for You?
You wish EVERY client that booked an appointment was your DREAM client. The ones that trust you, respect you and don't question your pricing
You're a visionary beauty professional and you want to create & design a captivating brand that gets your beautiful work and guest experience in front of the right people so you can grow & thrive
You're ready to ditch the frustration that comes from the things you're trying not working, you feel like you're stuck and you're ready to put in the work to reach your full potential
Is Beauty Biz Brand Academy for You?
You're ready to ditch the frustration that comes from the things you're trying not working, you feel like you're stuck and you're ready to put in the work to reach your full potential
You're a visionary beauty professional and you want to create & design a captivating brand that gets your beautiful work and guest experience in front of the right people so you can grow & thrive
You wish EVERY client that booked an appointment was your DREAM client. The ones that trust you, respect you and don't question your pricing
YOU’VE MADE IT THIS FAR…

Here's a reminder of what you'll get when you join Beauty Biz Brand Academy today 

6 Months Of Coaching

6 months of group coaching which means you'll get to move through the program at your own pace and get support every step of the way

($3000 value)

Lifetime Access To  Curriculum

8 core modules on branding both online & offline, brand design, content creation, marketing, client attraction and nurturing and more 

($1997 value)

Mastermind Community

An AMAZING community group of likeminded stylists that help and make you feel supported throughout the entire process of Beauty Biz Brand Academy

(Priceless)

Join Beauty Biz Brand Academy
Have a question about Beauty Biz Brand Academy?

Have a different question? Email us at [email protected] âś¨

GET STARTED NOW
GET LIFETIME ACCESS TO BEAUTY BIZ BRAND ACADEMY FOR
Six monthly payments of
$197 USD
Save $200 with 1 payment of
$997 USD
Six monthly payments of
$197 USD
Save $200 with 1 payment of
$997 USD

The bottom line is... If you ignore your branding, you’ll keep attracting the wrong clientele.

 

Together, we’ll build a brand that will have your dream clients lining up to book with you.

Join Beauty Biz Brand Academy